The NFL’s TikTok featuring young viral Twitch streamer Sketch has been a hit with football fans.
A particularly humorous post which features a touchdown by the Houston Texans has garnered significant attention, accumulating an impressive 63 million views and 8 million likes within just two days.
The NFL’s social media team initially uploaded the footage on Monday which preceded the Texans’ acquisition of Buffalo Bills wide receiver Stefan Diggs on Wednesday.
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Accompanied by the caption “that’s right brother,” the league’s post features Sketch energetically hyping himself up before mimicking his signature TikTok meme “what’s up brother?”
He exclaims, “Special Teams. Special Plays. Special Players.”
The NFL’s TikTok post then transitions to a video showcasing Texans fullback Andrew Beck’s impressive 90-yard kick return during a game against the Jacksonville Jaguars back in September.
The Texans emerged victorious in that game with a final score of 37–17.
Among the reactions to the league’s collaboration with Sketch, a fan in the comment section suggested the idea of having the 25-year-old streamer announce one of the Texans’ draft picks during the 2024 NFL draft which will be held later this month.
Sketch is renowned for his gaming content on Twitch, particularly “Madden NFL,” and he frequently collaborates with fellow streamer Jynxzi who is known for conducting interviews with various streamers on his podcast.
