There are indeed conspiracy theories suggesting that Taylor Swift’s newfound interest in the NFL is part of a strategy by NFL executives to attract a teenage girl audience.
However, Jason and Travis Kelce express skepticism about the idea that hordes of teenage girls are tuning in to “Sunday Night Football.”
During their discussion on the “New Heights” podcast about the NFL’s excessive focus on Taylor Swift, who is rumored to be dating Travis, they questioned the reports about the number of female viewers tuning in on Sunday night for the game against the Jets.
“More than two million female viewers, that’s gotta be an NFL record right there,” Jason said.
Travis was baffled by the number, asking, “How do you even calculate that? There’s female TVs?”
He laughed, “You just base it off all other things that TV watches, and it’s like oh yeah this is definitely a female right
In summary, Jason Kelce pointed out that despite their skepticism, the NFL is unlikely to reduce its focus on Taylor Swift because the recent game she attended was the most highly viewed Sunday night game in a while. He also mentioned the surprising statistic that female viewership in the teenage girl demographic surged by 53 percent.
Travis Kelce was still baffled by how such statistics are determined and questioned their accuracy. Jason humorously speculated that maybe the stats came from Snapchat, with teenagers snapping the game, and he joked about teenagers not even owning TVs.
Swifties tend to follow their leader, and when she’s interested in watching football, they are too.
It’s undeniable that Taylor Swift has had a significant impact on the NFL, and her presence has made a substantial difference.