Shane Gillis, a die-hard college football enthusiast, has taken his passion for the sport to the next level by starring as a “football coach” in a hilarious new Bud Light ad. Gillis, who once attended West Point before deciding it wasn’t the right fit, has long been a fan of Notre Dame and frequently incorporates football into his stand-up comedy routines. Now, he’s channeling that love for the game into his latest role in Bud Light’s latest ad campaign.
The new ad, titled “The Dean’s Office,” dropped just in time for the kickoff of the college football season. In the commercial, Gillis embodies the persona of a gruff, no-nonsense football coach, delivering laughs with his signature style of humor. The partnership between Gillis and Bud Light seems like a natural fit, given his well-known affinity for both college football and the popular beer brand.
“As a passionate college football fan himself, Shane was the perfect partner to connect with our college football audience through his distinct style of humor,” said Todd Allen, Bud Light’s senior vice president of marketing. “And it doesn’t hurt that he loves a Bud Light or two on gameday.”
RELATED: Shane Gillis’ Controversial ‘SNL’ Sports Betting Skit is Trending
For those who can’t get enough of Gillis, his YouTube comedy special, “Shane Gillis: Live in Austin,” is currently streaming and has amassed over 31 million views. In addition to his stand-up work, Gillis’s comedy series “Tires” is now available on Netflix, offering even more content for fans to enjoy while waiting for their favorite teams to hit the field.
Gillis’s latest venture into the world of advertising not only showcases his comedic talents but also cements his status as a beloved figure among college football fans.
Whether he’s cracking jokes about the game or sipping a Bud Light on gameday, Shane Gillis is proving that he’s as much a part of college football culture as the sport itself.
