It’s been a whirlwind morning for the NFL, packed with major news, including updates on some of the league’s biggest stars. Miami Dolphins wide receiver Tyreek Hill was seen in handcuffs outside the stadium, and Dallas Cowboys quarterback Dak Prescott secured a record-breaking contract extension. But the NFL wasn’t done yet—now we’ve got the announcement for the Super Bowl 59 halftime show performer.
Kendrick Lamar will take center stage at the Super Bowl 59 halftime show in New Orleans on February 9, 2025. The Grammy-winning rapper made the announcement himself, sharing his excitement with fans: “Super Bowl LIX. New Orleans.”
Roc Nation founder and music mogul Jay-Z, who helps curate the NFL’s halftime performances, couldn’t be more thrilled with the choice of Lamar. “Kendrick Lamar is truly a once-in-a-generation artist and performer,” Jay-Z said in a statement. “His deep love for hip-hop and culture informs his artistic vision. He has an unparalleled ability to define and influence culture globally. Kendrick’s work transcends music, and his impact will be felt for years to come.”
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Lamar has had a monumental year, further solidifying his status as one of hip-hop’s leading voices. His ongoing rivalry with Drake made headlines, and many believe Lamar came out on top in their lyrical battle. But now, Lamar is shifting his focus to a much bigger stage: the Super Bowl halftime show.
“Rap music is still the most impactful genre to date,” Lamar said about the opportunity to perform. “And I’ll be there to remind the world why. They got the right one.”
With his deep catalog of hits and reputation for electrifying performances, Lamar’s appearance at Super Bowl 59 is already one of the most anticipated halftime shows in recent memory. Known for hits like “HUMBLE.,” “Alright,” and “DNA.,” Lamar’s performance is expected to deliver a powerful and culturally resonant experience for fans worldwide.
Now that we know Kendrick Lamar will be lighting up the stage at the Caesars Superdome, the next big question is: which teams will be competing on football’s biggest stage?
February 9, 2025, is shaping up to be an unforgettable night, and whether it’s a clash of long-standing powerhouses or rising contenders, Lamar’s halftime performance is sure to be a highlight of Super Bowl 59.