Kim Kardashian’s SKIMS brand is diving deeper into the world of basketball, this time partnering with six of the top college hoopers to showcase their men’s line ahead of the NCAA Tournament!
The billionaire entrepreneur took to Instagram the day after Selection Sunday to announce the campaign, sharing an exciting video.
In the clip, several standout college basketball players are seen sporting Kim K’s new Men’s Terry loungewear, including Arizona guard Caleb Love, UNC’s Paxson Wojcik, and Donovan Clingan, who clinched a National title with UCONN last season.
Joining them are Hunter Dickinson, who transferred to Kansas from Michigan this season, and Duke’s guard Jared McCain.
RELATED: Kim Kardashian Under Fire For ‘Buying’ Son Role As Lionel Messi’s Personal Mascot
This collaboration marks Kim K’s latest venture into the world of sports, following recent partnerships with stars from the NFL, NBA, and MLS, including Nick Bosa, Shai Gilgeous-Alexander, and Neymar Jr.
Notably, Kim also featured Patrick Mahomes, Brittany Mahomes, and their two kids, promoting their 2023 Christmas attire.
As the first round of the tournament kicks off Thursday, fans can gear up with their brackets and SKIMS loungewear, ready for the excitement of March Madness!