What is Tostitos Salsa Cereal? It’s exactly what it sounds like—a fun and creative twist on snacking, where chips and salsa are enjoyed in a bowl with a spoon, just like cereal. This quirky idea offers a new way to enjoy Tostitos without the hassle of balancing the perfect chip-to-dip ratio, making it easier than ever to snack without missing a moment of the action during a game.
Originally gaining popularity as a social media trend, Tostitos has embraced the concept and is now bringing it to the masses with a limited-edition “Salsa Cereal” kit.
The kit includes the first-ever Tostitos “cereal” snack box, which features NFL legend Julian Edelman, who’s teamed up with the brand to introduce the new concept.
To help fans master the art of Salsa Cereal, Edelman stars in a step-by-step video tutorial, guiding them through this unconventional snack hack.
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This new launch follows the success of Tostitos’ “You Can’t Do That” campaign, which brought together an iconic trio—Julian Edelman, Tom Brady, and Rob Gronkowski—for their first ad campaign since playing together.
Their reunion created buzz among fans and football enthusiasts, and the introduction of the Salsa Cereal concept continues that playful energy by combining the thrill of the game with innovative snacking.
Tostitos’ Salsa Cereal takes game-day snacking to the next level, allowing fans to dig into their chips and salsa in a whole new way without sacrificing any screen time.
Whether you’re following along with Edelman’s tutorial or simply enjoying the limited-edition kits, this bold new snack idea is sure to score big with fans.
