Today is not a good day for Cube?
Ice Cube recently appeared on Tucker Carlson’s Twitter show, where he criticized NBA commissioner Adam Silver for his lack of support for Cube’s BIG3 league.
Cube also called out the NBA for what he sees as ineffective social justice initiatives, stating that they are “full of sh**.”
According to Cube, the NBA writes slogans like “Black Lives Matter” on the court but doesn’t take substantial action.
He expressed that it’s easy for the NBA to make a difference by donating $100 million, suggesting that it’s just a matter of approving the graphics.
“The NBA is full of great slogans, and they write Black Lives Matter on the court, and they do all those things but pretty full of shit when the rubber meets the road,” Cube said. “It’s as easy as saying, ‘We’re gonna donate $100 million to it.’ You know, it’s like an easy thing to do. All they gotta do is call up the graphics guy and approve the comp.”
Ep. 10 Stay in your lane: our drive through South Central LA with Ice Cube.
(next episode: Ice Cube sits down with us at his studio) pic.twitter.com/cUgCh2xccH
— Tucker Carlson (@TuckerCarlson) July 25, 2023
Cube believes that working with a league like BIG3 requires genuine effort and a true desire to make an impact.
When asked if Silver embodies the game of basketball, Cube playfully joked that Silver played for the “New York Lawyers” but was more of a water boy on the bench.
Ice Cube needs to stop whining like a little B and focus on growing his business without any help from the NBA.
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