Donna Kelce’s game-day hat is becoming iconic, combining style and sentiment as she continues to support her son, Travis Kelce, and his budding relationship with Taylor Swift. When the Kansas City Chiefs faced off against the Baltimore Ravens during the season opener earlier this month, Donna wore a custom-designed cap that paid tribute not only to her son’s NFL career but also to Swift.
The black hat was adorned with Travis’ jersey number, 87, and the Chiefs’ logo. However, what made it truly unique were the embroidered holly sprigs and white cosmos flowers, which had a deeper meaning.
These flowers represent Travis and Taylor’s respective birth months—holly for Travis’ October birthday and cosmos for Swift’s December birthday. The floral tribute didn’t go unnoticed by fans, with many spotting the subtle nod to the couple’s connection.
The hat’s designer, Alexa Pearlmutter, revealed her process on TikTok on September 7, where a curious fan asked about the significance of the flowers. Pearlmutter coyly responded with a winking emoji, confirming the birth month connection in a playful and mysterious way. Another fan pointed out that the hat had likely “touched Taylor,” given that both Swift and Donna watched the Chiefs’ game from the same suite at Arrowhead Stadium.
In one memorable moment, the two embraced after Travis pointed to Swift following a key play, cementing their bond as the internet buzzed about their relationship.
Pearlmutter, thrilled by the attention her design received, expressed her excitement, writing, “truly insane,” and added, “I hope she told Donna it was cute.” The artist also shared insights into her creative process, noting that her goal was to blend the Chiefs’ red-and-white colors with the matching florals and Travis’ number 87. She credited “the power of TikTok” for how her work ended up in Donna Kelce’s hands, adding an extra layer of modern-day serendipity to the story.
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Although the specific hat Donna wore isn’t for sale, Pearlmutter’s Etsy shop, StatenStitch, offers similar designs for those who want a piece of the “Tayvis” craze. Her collection includes a “New Heights” podcast hat embroidered with flowers reminiscent of those seen on Swift’s Eras Tour piano, priced at $242, and a red beanie featuring the number 87 surrounded by the same birth-month florals, available for $100.
While Donna Kelce’s hat has gained its own following, Taylor Swift’s game-day fashion hasn’t gone unnoticed either. For the Chiefs’ season opener, Swift sported a chic ensemble featuring a Versace corset, denim shorts, and a black Louis Vuitton purse, completing the look with thigh-high maroon boots. She kept up the stylish trend, rocking black over-the-knee boots for the next Chiefs game against the Cincinnati Bengals, paired with an oversized vintage T-shirt dress.
Brittany Mahomes, wife of Chiefs quarterback Patrick Mahomes, took inspiration from Swift’s bold fashion choices during the Chiefs’ game against the Atlanta Falcons. Brittany, who is currently pregnant, donned red cowboy boots and a bedazzled tee, echoing Swift’s game-day glam.
However, Swift was notably absent from the Chiefs’ latest matchup over the weekend, and Travis Kelce’s downcast appearance on the sidelines did not go unnoticed by fans. His somber demeanor sparked speculation about whether Swift’s absence had affected his mood. Despite the internet buzz, both Kelce and Swift remain in the spotlight, whether it’s for their respective professional achievements or their growing relationship.
As the NFL season rolls on, Donna Kelce’s thoughtful tribute through her hat, Swift’s stylish presence, and Travis Kelce’s continued success on the field are keeping fans captivated.
Whether it’s in the stands or on social media, the blend of sports and celebrity is making every Chiefs game a must-watch event.