Deion Sanders appears to be in the process of potentially trademarking just about anything associated with him.
TMZ Sports has learned that Deion Sanders has filed trademark applications for the phrases “Bull Junk” and “Give Me My Theme Music.” This comes shortly after his company filed for trademarks on terms like “Working Or Twerking” and “Ain’t Nobody Care.”
In these trademark applications, the NFL legend’s legal team specifies that he intends to use these phrases for various clothing items, including hats, hoodies, sleepwear, and more.
Interestingly, Sanders’ company has also sought a trademark for the phrase “Prime Time By Deion Sanders,” hinting at the possibility of a future clothing line under that brand.
Deion Sanders has been a source of entertaining catchphrases and expressions since his days as a college football head coach, initially at Jackson State and now at Boulder. His unique humor has garnered attention and popularity.
Thus far, things seem to be going well for Prime and his distinctive language, with the team he coaches, the Buffs, achieving a 3-2 record this season and even earning a national ranking at one point—a significant accomplishment for a team that struggled with a 1-11 record before his arrival.