Kylie Kelce, wife of former Philadelphia Eagles star Jason Kelce, has stormed onto the podcasting scene with her new show, Not Gonna Lie. The debut episode, which launched last week, has already surpassed 600,000 views on YouTube and climbed to the No. 1 spot on Spotify’s podcast charts. However, not everyone is convinced, with radio host Gregg Giannotti openly questioning how Kylie’s fledgling podcast could dethrone Joe Rogan’s influential The Joe Rogan Experience.
The Meteoric Rise of Kylie Kelce’s Podcast
The timing of Kylie Kelce’s podcast launch coincides with her family’s meteoric rise in popularity. Jason Kelce’s success on the New Heights podcast with his brother, Kansas City Chiefs star Travis Kelce, has already captivated audiences. Add to that the media frenzy surrounding Travis’s high-profile romance with Taylor Swift, and the Kelce family has become a household name.
Kylie’s Not Gonna Lie promises candid conversations on parenting, entertainment, sports, and beyond. Her debut episode resonated with audiences, but it was her rapid ascent to Spotify’s top spot—overtaking Rogan’s globally renowned podcast—that turned heads.
Spotify announced Kylie’s achievement just days after her debut, a surprising feat given Rogan’s dominance in the podcast world. Rogan’s interviews often generate tens of millions of views, with his recent sit-down with Donald Trump, who won last month’s presidential election, drawing 52 million views on YouTube alone.
Giannotti’s Skepticism
Gregg Giannotti, co-host of WFAN’s Boomer and Gio, is among those questioning Spotify’s rankings. On his show, Giannotti expressed disbelief that Kylie’s podcast could top Rogan’s after just one episode.
“I honestly wasn’t even gonna bring it up because I thought it was so ridiculous that Spotify would actually say that,” Giannotti said to co-host and former NFL quarterback Boomer Esiason. “There’s just no way. If you look at any of the Joe Rogan YouTube numbers and compare that to whatever the Kelces are doing, come on. Kylie Kelce has a more listened-to podcast than Joe Rogan?”
Giannotti further highlighted Rogan’s influence, pointing to his interviews with figures like Robert Kennedy Jr., Elon Musk, and Trump as monumental events in the podcasting world. “Joe Rogan essentially influenced the election in some way. I didn’t even know [Kylie] had a podcast,” he added.
Esiason echoed the sentiment, emphasizing Rogan’s impact on independent voters during the recent election. “You could actually say that the Joe Rogan, RFK, Elon Musk, and Donald Trump interviews are the things that changed the election in the minds of many independent voters.”
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Kylie Kelce’s Podcasting Vision
While skeptics debate her podcast’s rapid rise, Kylie Kelce has been candid about her motivations for starting the show. In her debut episode, she explained how speculation and tabloid rumors inspired her to take control of her own narrative.
“I decided to start this because, quite frankly, I was sick of hearing all the speculation and tabloid articles, all the nonsense and noise,” Kylie shared. “I figured, why not just come out and have a conversation with you guys myself? Because at the end of the day, I’m not going to lie.”
She also promised a mix of humor and humility, adding, “We’ll talk about topics like parenting, entertainment, and sports, and I have absolutely no business talking to the guests we’re going to have on.”
Building on the Kelce Brand
Kylie’s foray into podcasting follows the success of Jason and Travis’s New Heights podcast, which has become a sensation in its own right. Jason, known for his humor and relatability, has built a loyal following, and Kylie’s entry into the medium adds another layer to the Kelce family’s growing media empire.
A Question of Longevity
While Not Gonna Lie has enjoyed an explosive start, the question remains whether it can maintain momentum or if the current buzz is driven by the Kelce family’s cultural moment. Rogan’s sustained success is built on years of high-profile interviews and a deeply loyal audience, and Kylie’s podcast has yet to prove its staying power.
Regardless, Kylie’s achievement underscores the influence of the Kelce-Swift phenomenon in popular culture. Whether or not Not Gonna Lie stays atop Spotify’s charts, it’s clear that the Kelce name is now a dominant force in entertainment, sports, and media.