JJ Watt might have stepped off the NFL field after retiring following the 2022 season, but he’s found a new way to connect with football fans—this time through their TV screens during the holidays. Watt takes center stage in a Christmas-themed commercial for Dick’s Sporting Goods, which aired during the “Thursday Night Football” broadcast of the Ravens vs. Bengals game on Amazon.
The commercial presents a delightful scenario featuring JJ and his family as they shop at Dick’s Sporting Goods for holiday gifts.
Things take a humorous turn when JJ finds himself accidentally left behind by his family, mirroring the classic plot of “Home Alone.” What follows is pure holiday magic, as JJ channels his inner Kevin McCallister, transforming the store into his playground and pulling off some iconic hijinks.
But “Home Alone” isn’t the only holiday favorite featured in the commercial. For those who are keen-eyed movie buffs, the ad pays tribute to other beloved Christmas classics as well.
Moments from “Love Actually” and “Christmas Vacation” are cleverly recreated, giving viewers a playful nod to these iconic films.
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The entire ad is a nostalgic and entertaining journey, showcasing not just JJ Watt’s playful side, but also the warm family spirit of the Watt clan. It’s well-executed and fun—a great collaboration between Dick’s Sporting Goods and the Watt family that captures the joy and chaos of the holiday season.
Well done to Dick’s and the Watts for bringing some festive cheer to football fans everywhere!
Three-time NFL Defensive Player of the Year JJ Watt retired from the NFL after an illustrious 12-season career in 2022, going out in style with a remarkable final year.
Despite being 33 years old, Watt demonstrated he still had plenty left in the tank, recording an impressive 12.5 sacks for the Arizona Cardinals during his final season. His performance was a fitting end to a career that saw him dominate the league and redefine the standard for defensive excellence.
