The buzz surrounding Caitlin Clark has simmered down in recent weeks as she focuses on acclimating to the WNBA and helping the Indiana Fever compete for a playoff spot.
However, earlier this year, the takes on Clark were coming in hot and heavy, often drawing comparisons to Chicago Sky rookie Angel Reese in a Magic Johnson-Larry Bird type rivalry. Despite the intense scrutiny, Clark has consistently avoided taking the bait, refusing to add fuel to the fire.
So, where do we stand 24 games into her rookie season, as she emerges as one of the most captivating storylines in sports?
A recent study by the National Research Group, surveying over 1,000 self-identified sports fans, suggests that Clark is not polarizing at all. According to data analyzed by the Sports Business Journal, Clark is on the verge of universal popularity, with media coverage actually enhancing her image.
The study reveals that 66% of respondents have an overall positive impression of Clark, with only 4% holding a negative view. This approval rating surpasses those of prominent NBA players such as Kyrie Irving, LeBron James, Jayson Tatum, and Kevin Durant. She is tied with Nikola Jokic and ranks just below Steph Curry and Luka Doncic.
Additionally, 72% of those who follow Clark express sympathy for her due to the intense media attention she receives, with 60% believing the media treats her unfairly. Furthermore, 41% have encountered coverage of Clark’s rivalry with Reese or stories about jealousy from other WNBA players.
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While this is just one study, it offers a significant glimpse into Clark’s burgeoning popularity. Despite some bad-faith attempts to portray her as controversial or overly scrutinized by the media, the data indicates that she is, in fact, widely admired.
Clark’s growing popularity is a testament to her talent and poise, as well as the increasing exposure she is receiving. This positive reception aligns with the general sentiment many have felt but now has hard data to back it up. As her career progresses, there will undoubtedly be more studies and continued interest in her impact on the sport.
For now, Clark stands as a shining example of a rising star whose appeal only continues to grow amidst all the noise.
